Shy. Round. Quietly kind.

The shy cutenessyou needin your closet.

Meet Uchikichan, a small round soul from Koufukuchi. Too shy to say hello first — but always the one who notices when you need someone. Now on tees you will actually live in.

Smiling woman wearing the black Cat Uchikichan t-shirt
100% cottonS — 3XL

Printed by Amazon

Made one at a time

Prime delivery

As fast as next day

30-day returns

Amazon's return policy

100% cotton

Soft, light, everyday

Black hoodie printed with Uchikichan and U-Chan

Our story

A round little friend, born from one shy idea.

Could something be cute using nothing but round shapes? Uchikichan is the answer we kept.

His name comes from "uchiki" — Japanese for shy. Crowds are not his thing, and he tends to stand one step behind. But he is always the first to notice when someone is having a hard day. Kind, thoughtful, quietly hard-working. He lives in a small town called Koufukuchi, where nobody is in a hurry.

You do not have to be loud to be kind.
  • Shy

    Crowds are a lot. The corner of the room is perfect.

  • Thoughtful

    First to notice when someone goes quiet.

  • Hard-working

    Never the loudest, always the one who finishes.

  • Round

    Made entirely of circles. Nothing sharp about him.

Read the whole story

The tee itself

Made to be worn, not just admired.

Cute is the easy part. We picked the fabric and the stitching so it survives your laundry basket too.

  • 100% cotton

    Light classic jersey that gets softer every wash.

  • Classic fit

    Not boxy, not clingy. It just sits right.

  • Double-needle hems

    Sleeves and bottom hem stitched twice, so they keep their shape.

  • Unisex, S–3XL

    Cute belongs to everyone. Sizes do not have a gender.

Size guide

Size guide
SizeChest widthLength
S46 cm71 cm
M51 cm74 cm
L56 cm76 cm
XL61 cm79 cm
2XL66 cm81 cm
3XL71 cm84 cm

Centimetres, measured flat. Allow 1–2 cm of variance.

FAQ

The things people ask before they buy.

Who actually ships my order?

Amazon does. Each tee is printed on demand when you order, then shipped, tracked and supported under Amazon’s own policies.

How long does delivery take?

Most Prime-eligible orders arrive in 1–3 working days. Your exact date is shown on the Amazon product page at checkout.

Which size should I pick?

It is a classic fit, so take your usual t-shirt size. Size up one if you like room to move. Every product page has a measurement table.

Will the print survive the wash?

Wash inside out at 30°C or below, tumble dry low, and do not iron directly on the print. It will outlast the trend.

Still wondering about something? Get in touch